Why Most Businesses Are Wasting Time With ChatGPT (Do This Instead)

If you've tried using ChatGPT for marketing content and ended up spending more time editing than it saved... this is for you.

Most business owners don't have a content problem.

They have a context problem.

In this article, you'll learn the simple shift that turns ChatGPT from a time-waster into a force multiplier, helping you create trust-building content that your buyer craves.

Plus, there's a free worksheet to make this super easy to fix.

(Spoiler, this is human crafted content, not AI 😉)

Read this if you follow the marketing advice that most well-meaning businesses do.

When it comes to creating marketing content, most business owners are unknowingly wasting hours with ChatGPT. 😬

This doesn't happen because they're using the wrong prompts, or because the tool is broken.

It's mainly due to the fact that they don't know what they don't know - that they're often missing a critical foundation

You've heard it said, "Content is king". Well, that is true, but...

Context is god.

And without the right context, ChatGPT will end up producing content that oftentimes seeeems to be helpful, but it's not really the stuff that buyers are actually craving for.

But even when get something valuable, most people have to spend more time editing the content because it doesn't sound like you, your business, or more importantly, the language your buyer uses (not marketing speak).

ChatGPT will reflect whatever clarity, or confusion, you bring to it.

And without a proven framework or strategy, it becomes just another shiny object in a long line of "maybe this will help" tools.

So what's the fix?

Start with the right questions.

The ones your buyers are already asking. Then use ChatGPT as your assistant, not your strategist.

Instead of asking it to "write a blog post about our service," try feeding it a real buyer question, like...

"How much does [your service] cost, and what affects the price?"

Now you're not guessing. Now you're pulling from actual buying conversations. Now ChatGPT becomes a force multiplier, not a time suck.

The businesses getting real results with AI aren't just prompting better. They're helping ChatGPT think better. They're aligning their content with how buyers actually make decisions.

The #1 feature 95% of users don't know (pros use all this all the time)

What most users don't realize is, ChatGPT has a special feature, that when you use it just one time, it affects every chat and prompt going forward.

This gives you the ability to give it the right context (god) to produce the content (king) that sounds like it came from you, and even better.

This feature is called, Custom Instructions, and it's super easy to access and setup.

On desktop, just click on your profile image in the top-right, then select "Customize ChatGPT."

And to make this easier for you

I created a free plug & play worksheet that you can have just for being a reader.

And inside, there's a highly-detailed formula that you can follow. Just fill-in all the variables, and then copy & paste your answers, right into ChatGPT.

Just go to the link below to get instant access.

No opt-in.

Click HERE for the direct link to make your own copy in Google Drive.

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